New Playboy club coming to Manhattan’s west side

Hef’s 26-year-old son Cooper — Playboy’s chief creative officer — is trying to reinvent the brand as millennial luxury, sources said, and will turn the new digs at 510 West 42nd Street into Playboy Enterprise’s flagship.
— Read on nypost.com/2018/06/04/playboys-exclusive-new-nyc-club-all-about-millennial-luxury/