Birchbox sold a majority ownership stake to hedge fund Viking Global – Recode

Viking Global has acquired a majority stake in the beauty startup after agreeing to invest around $15 million of new cash into the business. With the deal, Birchbox’s other investors — which include top venture capital firms including Accel Partners and First Round Capital — are getting wiped out and are expected to walk away with nothing.
— Read on www.recode.net/2018/5/1/17305940/birchbox-recap-viking-global-qvc-merger-sale