90% of Consumers Like Custom Content From Brands, According to a New Time Inc. Study – A dweek

90% of Consumers Like Custom Content From Brands, According to a New Time Inc. Study

2 in 3 consumers have greater trust in custom content than traditional advertising.

http://www.adweek.com/digital/90-of-consumers-like-custom-content-from-brands-according-to-a-new-time-inc-study/?utm_campaign=nl_1&utm_source=sailthru&utm_medium=email&utm_term=AWK_TodayTV&email=%7Bemail%7D