DirecTV Now margins only 1-2%, but ads and low capex will make it work, Deutsche Bank says | FierceCable

DirecTV Now margins only 1-2%, but ads and low capex will make it work, Deutsche Bank says | FierceCable

Answering the rhetorical question, "how small is it?," Deutsche Bank estimates that the profit margin on AT&T’s new virtualized DirecTV Now pay-TV service is only around 1-2 percent.

http://www.fiercecable.com/cable/directv-now-margins-only-1-2-but-ads-and-low-capex-will-make-it-work-deutsche-bank-says?utm_medium=nl&utm_source=internal&mrkid=872848&mkt_tok=eyJpIjoiWlRBMk5HTTVNak5qTW1VeSIsInQiOiI5VFBKVVdiOUNZV0ZHS2ZaWTJtc2tEbDdtSXhBVm0reDUwSExVeVdoaG9YZzYxc2tVNmtTZTVaa25VNVczdzNObkVmRm1CS1FQY2NzVVpOTVp1eUFVYWk3dmRNSFRGckZcL0E1XC9FSTBUNzgwPSJ9