Music Videos Beat Network Shows In New Nielsen Numbers | Variety

Taylor Swift Videos More Popular Than Most Network TV, Nielsen Numbers Show

TV may not be the biggest audience driver for much longer: New Nielsen research commissioned by Vevo shows that music videos from well-known artists routinely gather equal if not bigger audiences t…

http://variety.com/2016/digital/news/taylor-swift-videos-beat-network-shows-nielsen-1201729104/