Time Warner’s Turner Seeks To Replace Some TV Ads With New Kinds of Content | Variety

Time Warner’s Turner Seeks To Replace Some TV Ads With New Kinds of Content

If it looks like a TV show and acts like a TV show, will viewers forget it’s really a new kind of TV commercial? Time Warner’s Turner dipped its feet more readily into new waters that have tempted …

http://variety.com/2016/tv/news/time-warner-turner-replace-tv-commercials-1201671095/