Global OTT Streaming Video Viewing Doubled—Study | Broadcasting & Cable
Global viewing of streaming over-the-top video content more than doubled last year to 12.6 billion hours, according to a new report by Conviva.Viewing was done on more 2.4 billion devices, up 9%, said Conviva, which provides measurement and analytics for seven of the top 10 U.S. subscription video-on-demand providers, according to the company.
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