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Cheerios’ Failed Case for Yellow Shows Why It’s So Hard for Brands to Trademark Colors – Adweek

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http://www.adweek.com/brand-marketing/cheerios-failed-case-for-yellow-shows-why-its-so-hard-for-brands-to-trademark-colors/?utm_campaign=nl_1&utm_source=sailthru&utm_medium=email&utm_term=AWK_NewDaily&email=blairwestlake%40outlook.com

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