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Why is the UFC worth as much as ‘Star Wars’? Live, of course. – Recode

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http://www.recode.net/2016/7/11/12148352/ufc–4-billion-star-wars-dreamworks-animation?mkt_tok=eyJpIjoiT0dOa00yTXlNekkxTmprMCIsInQiOiIyV3Q0MjZKcWE2dVJyU29venpZaEsyN3lWMzRlYk9nazlKcVJUXC9IUGNpT3hTRTdmem5RMTZxajJjWlUzRWpEbmpIWmJMdkNRN3hSTDdrRVhjb0NzRWpXSTZ4QTFDTmJrNHgwRXVEcWg0M3M9In0%3D

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