The TV Colossus: Straddling Change – Diane Mermigas
Facebook Twitter Linkedin 1 Taking in the annual cable industry conference the same week as the broadcast networks’ spring upfront ritual provided a stunning reminder of just how slowly television responds to feverishly-paced external change. More specifically: consumers’ full throttle embrace of mobile digital communications, content and commerce. It is part resistance, part pragmatism (why …
http://mermigasonmedia.com/mermigas-on-media/tv-colossus-straddling-change/
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