How ‘Star Wars’ could become Disney’s next cash cow – LA Times

How ‘Star Wars’ could become Disney’s next cash cow

When Walt Disney Co. put up $4 billion to buy "Star Wars" creator Lucasfilm in 2012, Wall Street wasn’t sure it was a good bet.

http://www.latimes.com/business/la-et-ct-star-wars-disney-empire-20151213-story.html