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Why Netflix’s Hype Makes TV’s Measurement Crisis Worse

Entertainment, Tech and Media News

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Why Netflix’s Hype Makes TV’s Measurement Crisis Worse

Netflix CCO Ted Serandos is proving that without universal metric standard of measuring audience numbers, bragging rights are easy to claim.

http://www.thewrap.com/why-netflixs-hype-makes-tvs-viewership-measurement-crisis-worse/?curator=MediaREDEF

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