James Murdoch: Video Ads Like Facebook’s ‘Not Really Earning Anybody’s Attention’ – WSJ

James Murdoch: Video Ads Like Facebook’s ‘Not Really Earning Anybody’s Attention’

21st Century Fox CEO James Murdoch took aim at online video advertising formats such as Facebook’s, saying the future of video advertising is immersive ad like Hulu’s recently introduced formats.

http://www.wsj.com/articles/james-murdoch-video-ads-like-facebooks-not-really-earning-anybodys-attention-1447971103