NFL Ramps Up U.K. Marketing as it Seeks Mainstream Audience | Media – Advertising Age

NFL Ramps Up U.K. Marketing as It Seeks Mainstream Audience Beyond U.S.

Deals with BBC, Tottenham Hotspur will deliver more exposure.

http://adage.com/article/news/nfl-ramps-u-k-marketing-seeks-mainstream-audience/301302/