Ad Blocking Is a Hot Topic for Marketing, Media Executives – WSJ

Ad Blocking Is a Hot Topic for Marketing, Media Executives

When Advertising Week kicks off Monday in New York, ad industry executives will convene to discuss all the hot new marketing trends. But beyond the excitement over newfangled approaches, there will also be plenty of hand-wringing over the very future of the ad business as it comes under threat.

http://www.wsj.com/articles/ad-blocking-is-a-hot-topic-for-marketing-media-executives-1443259981