Where Clicks Reign, Audience Is King – The New York Times

Where Clicks Reign, Audience Is King

As more readers move toward online social networks, and as publishers desperately seek scale to bring in revenue, many have deplored a race toward repetitive journalism.

http://www.nytimes.com/2015/08/17/business/where-clicks-reign-audience-is-king.html?ref=business&_r=0